Category: Photography Business

Are Professional Photographers Expensive?

By Nicholas
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I don’t think there is a professional photographer out there that hasn’t heard a potential client utter the words, “you charge how much?” or “what exactly do I get for that” or even “But all you do is push a button!” Yes, it’s true, any photographer worth their weight will seem expensive at first glance. Even I am guilty of thinking this before I started taking photography more seriously.

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However, just like the graceful swan gliding along the water, beneath there is a whole lot more going on that, as the client, you often don’t see or know about.

… Continue reading Are Professional Photographers Expensive?

Five Powerful Ways to Get Your Photos Noticed

By Blogger
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Managing to get your photos some attention is one of the biggest hurdles that you may face as a new photographer in the market. The situation becomes even tougher when there are well-known and well-established photographers available.

Thousands of photographs are being clicked on a daily basis, so what will make your photographs stand out from them? How will you manage to provide them the attention they deserve?

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New Photographers: You Need Grit and This Game Plan to Make a Living

By Blogger
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Photography is not for people who lack grit. DATA USA reports that the average salary for photographers is $36,699, which is $13,514 less than national average salary in the U.S. It is also a shrinking profession, projected to fall 5.6 percent in the next decade, even as the economy grows.

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© Witthaya Prasongsin | Dreamstime.com

 

If photography is your calling – and the challenges don’t deter you – then you need a game plan for building a sustainable business that can beat the average without making you stressed, crazed, and burnt out. My goal here is to help with that game plan.

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15 Inspirational Presentation Folders for Professional Photographers

By Blogger
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Since the first consumer camera was introduced more than 130 years ago, photography folders have provided a solid means for organizing and protecting developed and printed images. Somewhere down the line, ambitious photographers began to use them to market their services and separate themselves from the pack by branding their work.

Presentation folders for photographers should be taken seriously because they represent your brand and can be the first impression clients get.

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10 Online Tools to Create a Free Logo

By Blogger
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If you want to create a logo for your company and you do not have any design knowledge, I have good news to give you since there are a large number of online tools with which you can make your logo for free.

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The vast majority of these tools are going to ask you to register to download the new logo that you have designed for your company, but you can do it for free.

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How Marketing And Finance Could Derail Your Photography Business

By Blogger
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It’s is not often that we find people going into businesses that have been widely regarded as sole entrepreneurship. Recently in the photography business, firms can take up to fifty employees in a single office with each photographer doing their thing.

finance-mainHowever, the journey to be like the top photography companies who have fifty or more employees as an example, Getty image, Shutterstock and a lot like them in the same business didn’t start today.

… Continue reading How Marketing And Finance Could Derail Your Photography Business

The Best Promotional Alternatives To Social Media For Photographers

By Blogger
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There is a love/hate relationship the majority of us have with social media. We promote our work there, but we also waste a huge amount of time on it.  What are the best alternative to social media then? Where can we publish our work in order to gain visibility and, why not, some paid projects?

Let’s step back for a moment and try to understand what we are dealing with here.

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7 Tips for Business Cards for Photographers

By Blogger
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Having a proper business card is the first step towards establishing branding as well as earning potential customers, regardless of whether you are a freelance photographer or engaged within photography agencies. Not only do they serve to boost the reputation of an individual or corporation, they are also an opportunity to showcase the many good qualities one has to offer. By investing in a good business card of your own, you will have essentially created the best possible marketing tool you have within your arsenal.

business cards- titleIf you are deciding whether to create your own business card, here are some tips for the process of creating a good one.

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5 Ways to Promote Your Photography Business

By Blogger
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You worked really hard to learn the skills that you need to be a fantastic photographer and you worked even harder to build your business. But, for your business to succeed long-term, you need to have a solid marketing plan in place.

Image courtesy of Pixabay.com

Check out the five tips below for effectively marketing your photography company to the masses.

… Continue reading 5 Ways to Promote Your Photography Business

Pros And Cons Of Working As A Wedding Photographer

By Blogger
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If you love taking pictures of people in extraordinary social situations, wedding photography might be for you. Being part of such an important event in your clients’ lives is both an honor and a huge responsibility.

But before you jump in with both feet, there are some things you should know to make sure that you’re choosing the right profession.

… Continue reading Pros And Cons Of Working As A Wedding Photographer

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